$80 is roughly 14% above the median against the General median of $70 in our index, which is the number worth arguing about.
There is a second job these placements do that is worth naming: they make a young or thin profile look normal. A domain that acquires 40-level links from a spread of ordinary publications, in drips, over months, looks like a business that has been around. A domain that acquires forty links from aggressive networks in a fortnight looks like a campaign, and it is the pattern rather than the individual link that gets noticed.
The arithmetic a buyer should see: 19,200 estimated visits a month, $80 per placement, so $4.17 per thousand visits for a do-follow link on a site scoring 40 DA and 40 PA. Snapshot September 2026; availability and the exact link attribute are confirmed on the live URL before an invoice, which is the only part of this page that changes week to week.
General-interest publications are the workhorses of a link profile and the easiest place to overpay. The article shape that works is boringly specific: a problem, the method used, what happened, what it cost. A general title with 19.2k monthly visits survives because it answers questions well, not because it loves contributors, so a piece with nothing verifiable in it gets edited down to a bio link.
Our observation on this host is do-follow outbound links in editorial content. That is the attribute, not the value: the 40 DA and 19.2k monthly visits are what the attribute is attached to.