Premium pricing at $90, which we only recommend when the article you place would have been published anyway.
General-interest publications are the workhorses of a link profile and the easiest place to overpay. The article shape that works is boringly specific: a problem, the method used, what happened, what it cost. A general title with 75.5k monthly visits survives because it answers questions well, not because it loves contributors, so a piece with nothing verifiable in it gets edited down to a bio link.
Ranked against the 2,000 listings we index, freezemagazine.co.uk sits in the top 94% for audience and the top 75% for authority, at $1.19 per thousand monthly visits. Inside the DA 40-49 band (703 listings) that price ranks 52nd for value, which is the comparison to use: nobody competes with the whole index, they compete with the sites a buyer would book instead.
Generalist inventory also varies more than any other kind, which is why the numbers in this brief matter more than the label. A 43 DA domain with 75.5k estimated monthly visits and Do-follow links is a different product from the same DA with a tenth of the traffic, and they are priced too close together in most catalogues.
Our observation on this host is do-follow outbound links in editorial content. That is the attribute, not the value: the 43 DA and 75.5k monthly visits are what the attribute is attached to.