Breadcrumb Schema Generator
Generate BreadcrumbList markup to show your site hierarchy in results.
Free to use · No sign-up · Runs in your browser · Your data is never uploaded.
What the Breadcrumb Schema Generator does
The breadcrumb schema generator builds BreadcrumbList structured data that tells search engines where a page sits in your site hierarchy.
How it works
You list each step of the breadcrumb with its name and URL, and the tool outputs the matching BreadcrumbList JSON-LD. Google can then replace the raw URL in results with a readable breadcrumb trail.
Breadcrumb markup improves the appearance of your results and helps users understand your site structure at a glance.
How to use the Breadcrumb Schema Generator
- 1Add each breadcrumb level with its name and URL.
- 2Order them from the homepage to the current page.
- 3Generate the BreadcrumbList JSON-LD.
- 4Paste it into your page.
- 5Validate the markup.
Breadcrumb Schema Generator questions
It is structured data that describes the path from your homepage to the current page, which Google can show in search results.
It is not a direct ranking factor, but it improves the look of your results and can lift click-through.
The final breadcrumb, the current page, usually omits the URL or points to itself.
Yes. The markup should reflect breadcrumbs that are visible on the page for the best results.
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